Smart Beacons

bfonics smart beacons help you target the best location based contents to mobile solutions

How Beacons Work?

A preprogrammed signal is emitted from one beacon – let's call it Device 1 – and whenever a second, Bluetooth-LE enabled mobile device, Device 2, comes within a predetermined vicinity–whether it be one foot, five feet or fifty feet–Device 1 triggers a notification on Device 2.

How does iBeacon Work?

Bluetooth Low Energy (BLE) Communication
To understand how iBeacon works, it's important to first be familiar with Bluetooth Low Energy (BLE). Bluetooth Low Energy is a network technology used to transmit data over short distances.
BLE communication comprises of advertisements of small packets of data which are broadcast at regular intervals through radio waves. BLE broadcasting is a one-way communication method; it simply advertises its packets of data.
These packets of data can then be picked up by smart devices nearby, which can be used for a number of applications to trigger events such as prompts, push notifications, and app actions.

 

How iBeacon uses BLE Communication

Apple has standardized the format of iBeacon BLE advertising. An iBeacon's advertising packet is made up of 3 components:
Universally Unique Identifier: The UUID comes in a 16 byte string format that distinguishes a company's beacons from others. For example, if Nike has a network of beacons across its chain of retail stores, all of Nike's beacons would share the same UUID. This allows a brands app to know which advertisements come from brand-owned beacons.
Major value: Major values come as a 2 byte string and is used to specify a beacon within a group. If the brand deploys 20 beacons in its store in San Francisco, all of those beacons would have the same major value. The major value essentially allows the brand to know which store their customers are in.
Minor value: Minor values also come as a 2 byte string and is used to identify specific beacons. A beacon at brand's storefront and at the men's shoe section would both have its own unique minor value.
At a minimum, businesses are required to input UUID details when programming beacons. Major and minor values are optional.

 

What is Beacons?

Beacons are small, low-powered transmitters that communicate with smart...

Explore

Bfonics Smart Beacons

Our beacons help you target the best location based contents to mobile solutions...

Explore

Use of Beacons

By leveraging a smartphone user's precise location within a store...

Explore

Smart Beacons

bfonics smart beacons help you target the best location based contents to mobile solutions

How Beacons Work?

A preprogrammed signal is emitted from one beacon – let's call it Device 1 – and whenever a second, Bluetooth-LE enabled mobile device, Device 2, comes within a predetermined vicinity–whether it be one foot, five feet or fifty feet–Device 1 triggers a notification on Device 2.

How does iBeacon Work?

Bluetooth Low Energy (BLE) Communication
To understand how iBeacon works, it's important to first be familiar with Bluetooth Low Energy (BLE). Bluetooth Low Energy is a network technology used to transmit data over short distances.
BLE communication comprises of advertisements of small packets of data which are broadcast at regular intervals through radio waves. BLE broadcasting is a one-way communication method; it simply advertises its packets of data.
These packets of data can then be picked up by smart devices nearby, which can be used for a number of applications to trigger events such as prompts, push notifications, and app actions.

 

How iBeacon uses BLE Communication

Apple has standardized the format of iBeacon BLE advertising. An iBeacon's advertising packet is made up of 3 components:
Universally Unique Identifier: The UUID comes in a 16 byte string format that distinguishes a company's beacons from others. For example, if Nike has a network of beacons across its chain of retail stores, all of Nike's beacons would share the same UUID. This allows a brands app to know which advertisements come from brand-owned beacons.
Major value: Major values come as a 2 byte string and is used to specify a beacon within a group. If the brand deploys 20 beacons in its store in San Francisco, all of those beacons would have the same major value. The major value essentially allows the brand to know which store their customers are in.
Minor value: Minor values also come as a 2 byte string and is used to identify specific beacons. A beacon at brand's storefront and at the men's shoe section would both have its own unique minor value.
At a minimum, businesses are required to input UUID details when programming beacons. Major and minor values are optional.

 

What is Beacons?

Beacons are small, low-powered transmitters that communicate with smart...

Explore

Bfonics Smart Beacons

Our beacons help you target the best location based contents to mobile solutions...

Explore

Use of Beacons

By leveraging a smartphone user's precise location within a store...

Explore