It is a known fact that more and more major metro rail systems across the world developing official mobile app for smartphones as it gives customers the latest information and updates about trains, parking, shops, restaurants and other metro services at their fingertips.
Making passenger commute as easy as possible by giving real-time information whenever they need it.
Irrespective of whether the passenger is a daily commuter looking for real-time info about his/her regular trip or an occasional traveler searching for the best trip option, a mobile can be the most convenient and accurate way to help the passenger plan a seamless travel experience.
This beacon network provide the business owners a secure, reliable, high- return platform for their advertisement and marketing dollars. They can immediately recognize the return on investment on this type of marketing. Major brands (irrespective of whether they are in the premises or not) can make use of this advertisement network to market their brand to the public.
The app and the beacon network is providing the airport yet another medium where it can reach out and engage passengers more. The same beacon network is not just for sending advertisements or deals but can be used for sending any type of notifications/messages to the passengers.
This iBeacon network is going to add additional revenue for the Metro Rail Companies. Metro Rail Companies can manage the advertisement platform or can source it to a third party or can be managed by bfonics itself.
Push real time information including real-time train status and track information, invaluable emergency service alerts and service advisory notices on planned changes, station information, schedules and fares, elevator/escalator status, parking availability and getaways packages.